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5 Mistakes 90% of People Make When Choosing a Perfume.

Perfume is often the most underestimated part of someone’s style.

You wear it every day. It enters the room before you do. And yet, most people pick their scent in less than 10 minutes at a department store.

The result? You end up wearing a fragrance that doesn't represent you — or worse, that works against you.

Here are the 5 most common mistakes people make when choosing their perfume… and how to avoid them.

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Mistake 1: Following Trends Instead of Your Personality

Just like you don’t wear the same clothes to a dinner date and a job interview, your perfume should adapt to the moment.

There are scents that whisper sophistication, others that scream confidence. Some invite intimacy, others demand attention.

What to do: Build a mini wardrobe of 2–3 perfumes depending on your mood and the situation

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Mistake 2: Testing Too Many Scents at Once

Your nose has its limits. After smelling 3–4 perfumes in a row, your brain starts to confuse the notes.

People often rush the process and end up picking something they don’t fully understand — because they’re nose-blind.

What to do: Smell no more than 3 scents per session. And always test them on your skin — not on paper.

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Mistake 3: Ignoring How It Smells on You

Perfume reacts to your skin’s chemistry. A fragrance that smells amazing on your friend might turn sour or too sweet on you.

This is why trying a scent in-store isn’t enough — you have to live with it for a few hours.

What to do: Always wear a perfume for at least 2–3 hours before deciding. Let it settle. Let it evolve.

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Mistake 4: Using the Same Perfume for Every Occasion

Just like you don’t wear the same clothes to a dinner date and a job interview, your perfume should adapt to the moment.

There are scents that whisper sophistication, others that scream confidence. Some invite intimacy, others demand attention.

What to do: Build a mini wardrobe of 2–3 perfumes depending on your mood and the situation

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Mistake 5: Choosing What Others Like Not What You Love

Yes, it’s tempting to choose a perfume because someone complimented you.

But your scent should first and foremost please you.

If it resonates deeply, others will feel it too — without effort.

What to do: Trust your instinct. If a perfume makes you feel “you”, that’s the one.

Ready to discover the fragrance that truly suits you?

We created a Discovery Set of 10 unique perfumes designed to help you find your fragrance — not someone else’s.